Categories and Media Requirements

This award recognises an always-on sports podcast that delivered consistent, engaging and impactful coverage throughout the year. It is intended for regularly scheduled podcasts (minimum of ten episodes) that use insightful analysis, strong storytelling, interviews or humour to cover sport in an informative and entertaining way. The category celebrates podcasts that build an ongoing relationship with their audience through clarity, personality and consistency.

“Always-on” refers to a podcast designed for continuous, recurring release, rather than a defined narrative with a fixed end point. Podcasts may be audio-only or video-led

Judges are looking for consistency of quality and tone with engaging presentation and strong editorial voice. This could be insightful analysis, interviews/discussion or fun and engaging elements. They must show an ability to build and retain an audience over time with impact that demonstrates relevance, reach or audience connection

Entries should consist of a showreel of clips lasting no more than 30 minutes in total (audio or video), and A supporting statement of no more than 250 words, outlining the podcast’s format and editorial approach, the target audience the impact made during 2025. Entrants may also include a link to the full podcast, where available (must be accessible to judges), and a track listing for judges to follow (not included in the 250-word statement)